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How To Make A Website For Your Brand Or Small Business

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Whether you’re a freelancer or small business owner or you simply want a space to house your professional achievements, it’s smart to invest in a website that helps you expand your audience, convert leads and establish a credible online presence. TABLE OF CONTENTS How to Make a Website: A Step-by-Step Guide to Get You Going Pick a Domain Name Register Your Domain and Pick Your Design and Hosting Providers Add Engaging Content and Useful Pages Optimize Your Website for Search Engines Review Your Site Before You Hit ‘Publish’ Keep Your Site Up to Date FAQs How to Make a Website: A Step-by-Step Guide to Get You Going Your website is the most effective sales and marketing tool in your arsenal. In just five easy(ish) steps, you can create a beautiful personal or business website that engages visitors and excites them to work with you. Here’s how to get started. 1. Pick a Domain Name A domain is the unique name of your website. You can choose any name you want, but it’s best to have one that...
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Five biggest website development trends transforming 2021

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  There are several transformative website development trends that are revolutionizing 2021. With increased need for digital services, support and purchases, demand for web development services continues to rise into the new year. Experienced web developers are working in environments that are continuously evolving, and subject to change. Just like any other industry, it is pivotal to stay aware of all the major trends and technologies surrounding you. This way, you can future proof your skills, access new career opportunities, and potentially learn more. To help you maximize the opportunities at hand, it is fundamental to learn about new latest trends that will dominate the new year. Here are the biggest website development trends transforming 2021. Expansion of Voice Search Firstly, voice search technologies have revolutionized the website development domain. Voice-enabled search technology empowers users to utilize voice commands to access websites, mobile applications, or the I...
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Google shares technical SEO best practices for ecommerce sites

 Google shares technical SEO best practices for ecommerce sites in its latest Lightning Talks video. Google provides guidance to SEOs and ecommerce site owners on best practices for providing the search engine with accurate information about products.When Google has timely and accurate product data it can apply special formatting in search results to assist shoppers with their buying decisions. Additional data that Google can display for product pages includes ratings, pricing, and stock levels.When product pages can display this information in search results it has the potential to increase traffic from Google to ecommerce sites.Google provides guidance to SEOs and ecommerce site owners on best practices for providing the search engine with accurate information about products. When Google has timely and accurate product data it can apply special formatting in search results to assist shoppers with their buying decisions.Additional data that Google can display for product pages inc...
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Write to get it right: How content creators can turn creativity into a career

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Content has become significant in our digital world today. For some, it forms an outlet to network with individuals of similar interests; for others, it could mean using their creativity to launch their career. Thanks to the Internet, youngsters are creating their own content in many ways. Here is how you can kickstart a career out of content creation. For an early start Know your content : Choose a core platform and identity. What to talk about? Whom to reach? What type of content to be shared? The answers to these questions act as the guiding principles in determining the type of content one can create, as well as the primary platform for sharing. Deliver core message: Embrace the ability to gather, chop, blend, and re-blend to create new expressive material and deliver the core message. This must be something the creator is passionate about or believes in. Identify monetisation options: The selected medium or platform has a direct influence on the monetisation options available but ...
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15 Psychology Principles to Use in Web Design

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We as humans think certain ways, and your design should cater to those underlying thought processes and natural responses.  Below are 15 psychology principles that’ll help you design better, more intuitive digital experiences for your end-users: 1. AESTHETICS-USABILITY EFFECT The Aesthetics-Usability Effect suggests that people equate more attractive interfaces with more usable ones. In other words, a good, modern, responsive design should always be your starting point. 2. COLOR PSYCHOLOGY Color psychology tells us about  color’s influence over how something is perceived . With color so strongly tied to emotion, you can do a lot to affect how visitors perceive a website and the brand behind it. 3. PSYCHOLOGY OF SHAPES Just as a color has the ability to affect someone’s perception of a brand or the content they’re looking at, so too do individual shapes used within an interface. Each shape — circles, squares, triangles, hexagons, and polygons — has a unique psychological associ...
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